Every year, the Hong Kong Fencing Opens (HKO) attracts top local and overseas fencers to compete for the championships. This is the fourth consecutive year Blue Cross Insurance takes pleasure in being the title sponsor and insurance partner of HKO. In order to engage more public to experience the Live fencing matches at a close distance, Echo Asia is honoured to produce and launch the first Hong Kong Open Fencing Championships Finals that was held in a shopping mall on the 2nd December 2018.
Succeed from previous year’s social media fundraising campaign, apart from teaming up with InspiringHK Sports Foundation, this year Blue Cross also invited local artist, Sammy Sum (沈震軒) and his music folks, launched a meaningful fundraise campaign, riding on their new Cantonese Song《不枉》which carries positive messages on pursuing dreams. The campaign aims to raise funds to sponsor fencing programs for youths from low-income families.