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The assigned task was to create a viral WOM campaign in order to maximise reach to targeted and potential fans with top brand relevancy for the Elevator World Tour 2016 c0-hosted by the Hong Kong Science Park.

In this 44-day of social media campaign, we have reached out more 400,000 fans and engaged more than 60,000 fans based on 33 feeds and 21 video posts.

Elevator World Tour 2016 Event Teaser

ElevatorWorldTour 2016 Event Count Down

今日5點鐘留意 Facebook直播﹗贏走360相機!60秒可以做到啲咩?100隊初創企業話佢哋可以實現無限可能,小至服務社區,勁至惠及全人類!咁厲害?係,就係咁厲害!呢個絕對唔係食花生嘅比賽!今日、Sky100、Elevator World Tour、Facebook LIVE,全程跟實我地陪你Facebook直播100次 #60秒講哂 !你怎能錯過?透露番:10月13日晚上9點開始仲有10強公眾投票環節,參加投票仲有機會拿走Samsung 360相機!活動專頁:http://bit.ly/2dQg8Ez#ElevatorWorldTourHongKong #StarupFestival #HKSTP #Sky100

Posted by Hong Kong Science Park on 2016年10月11日

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